IMPETUS COMMUNITY
At IMPETUS, we believe a brand is more than products — it’s about people, connection, and shared values. That’s why we are committed to building a community where fashion, well-being, and social responsibility come together.Our brand activations are designed to inspire, empower, and bring people closer.
Together with Salling, we hosted yoga events that combined mindfulness, wellness, and sustainable living, reflecting the balance we aim to foster in both lifestyle and fashion.
In collaboration with Soho House, we created social runs for women to open conversations around our menstrual line — breaking taboos, promoting confidence, and celebrating movement without limits.
Together with Wunderwear, we hosted yoga events that combined mindfulness, wellness, and sustainable living, reflecting the balance we aim to foster in both lifestyle and fashion.
SuperBall at Amager Strand, Copenhagen
Community also means play and energy. Our SuperBall event at Amager Strand in Copenhagen gathered people outdoors to share moments of fun, sport, and togetherness. Embodying the active spirit at th...